One record. Every variant. Every language.

Product master data for technical manufacturers — the canonical answer to "what is this product".

For fastener, valve & fitting, and electrical component makers.
ETIM first. Passport-ready by construction.
PRD-0284 · Ball valve DN25 PN40
v4 CANONICAL
DN20
PRD-0284.20.BRbrass
PRD-0284.20.STsteel
DN25
PRD-0284.25.BRbrass
PRD-0284.25.STsteel
DN32
PRD-0284.32.BRbrass
PRD-0284.32.STsteel
Nominal pressure
40 bar
Temperature range
−10 … +120 °C
Thread
G 1 · ISO 228-1
Body material
CW617N · EN 12165
Kv value
38 m³/h
Weight
0.61 kg
01

Variants as a tree, not rows in Excel

Combinations are generated and governed, not copy-pasted.

02

Classified once, answered everywhere

ETIM features filled at the source; the next customer request is an export, not a project.

03

Passport-ready by construction

DPProtect issues Digital Product Passports directly from CANONICAL records.

Model, describe, publish.

VARIANT MATRIX · PRD-0284 size × material v4 CANONICAL
DN20
DN25
DN32
DN40
brass
.20.BR
.25.BR
.32.BR
steel
.20.ST
.25.ST
.32.ST
.40.ST
stainless
.25.SS
.32.SS
A

The variant matrix

Dimensions × materials. Valid combinations get an id; invalid ones are inert. The rule lives in the data model, so an invalid state is impossible to enter — not flagged after the fact.

CHARACTERISTICS · PRD-0284.25.BR draft v5
FEATURE
VALUE
UNIT
STANDARD
Nominal pressure EF000008
40
bar locked
EN 1333
Temperature, min EF000122
−10
°C locked
Connection thread EF001438
G 1
ISO 228-1
Body material EF000041
CW617N
EN 12165 · materialregistry
B

The characteristics editor

Each feature carries its ETIM code, a locked unit and the standard it is measured against. Language completeness is a number per language — nothing more.

PUBLISH · PRD-0284 append-only history
v5 DRAFT

FR texts 80% · 2 features changed · not visible to exports

v4 CANONICAL

What every export, passport and customer sees today.

v4published12 SEPb.krauss
v3superseded03 JUNb.krauss
v2superseded19 FEBa.demir
v1superseded07 NOVa.demir
C

The publish step

Drafts are edited; one version is canonical. Publishing appends a version, never rewrites one. Every export and passport cites the version it was built from.

The reference layer

What Novarema ID is for identity, Produktaro is for product data. Other Novarema products read from it; none of them are required to run it.

Prodobit
Attaches production reality — routings, batches, measurements — to the canonical record.
Displayed there, owned here. Works both ways.
DPProtect
Generates Digital Product Passports from CANONICAL records only — never from drafts.
A passport cannot be issued from scattered spreadsheets.
materialregistry.com
Public material data lives there. Your product's relation to that material lives in Produktaro.
Public / private boundary.
Standalone
Produktaro works without any of them.

What it isn't

NOT A MARKETING PIM No campaign texts, no channel syndication, no marketplace feeds, no e-commerce.
NOT A DAM Files are attachments of the record, not a media platform.
NOT AN ERP MODULE Routings, costing and scheduling stay in Prodobit.

Four honest questions

Can we import from Excel?

Yes. Columns map to features, units are validated on import, and variant rows are folded into a tree. Rows that violate a rule are listed, not silently dropped.

Do we need Prodobit or DPProtect?

No. Produktaro is complete on its own. Prodobit adds production data to the record; DPProtect issues passports from it. Both can be added later without changing the records.

Who edits vs who publishes?

Editors work on drafts. Publishing is a separate right; it creates a new CANONICAL version and records who published it. Both roles are per product family.

What happens to our data if we leave?

You export everything — records, variant trees, all versions, texts and attachments — as CSV, JSON and the original files. Export is available at any time, not only at exit. Data is deleted 90 days after termination on request.

See your own products in it

Bring one product family and its Excel. Forty minutes.

WHAT DO YOU MAKE?
We reply within one business day.