One record. Every variant. Every language.
Product master data for technical manufacturers — the canonical answer to "what is this product".
ETIM first. Passport-ready by construction.
Variants as a tree, not rows in Excel
Combinations are generated and governed, not copy-pasted.
Classified once, answered everywhere
ETIM features filled at the source; the next customer request is an export, not a project.
Passport-ready by construction
DPProtect issues Digital Product Passports directly from CANONICAL records.
Model, describe, publish.
The variant matrix
Dimensions × materials. Valid combinations get an id; invalid ones are inert. The rule lives in the data model, so an invalid state is impossible to enter — not flagged after the fact.
The characteristics editor
Each feature carries its ETIM code, a locked unit and the standard it is measured against. Language completeness is a number per language — nothing more.
FR texts 80% · 2 features changed · not visible to exports
What every export, passport and customer sees today.
The publish step
Drafts are edited; one version is canonical. Publishing appends a version, never rewrites one. Every export and passport cites the version it was built from.
The reference layer
What Novarema ID is for identity, Produktaro is for product data. Other Novarema products read from it; none of them are required to run it.
What it isn't
Four honest questions
Yes. Columns map to features, units are validated on import, and variant rows are folded into a tree. Rows that violate a rule are listed, not silently dropped.
No. Produktaro is complete on its own. Prodobit adds production data to the record; DPProtect issues passports from it. Both can be added later without changing the records.
Editors work on drafts. Publishing is a separate right; it creates a new CANONICAL version and records who published it. Both roles are per product family.
You export everything — records, variant trees, all versions, texts and attachments — as CSV, JSON and the original files. Export is available at any time, not only at exit. Data is deleted 90 days after termination on request.
See your own products in it
Bring one product family and its Excel. Forty minutes.